Live from MGS20, Mobile Groove’s Peggy Anne Salz talks to Tanya Sardana, CEO at Flyshot, which drives high-LTV installs, in-app purchases, and custom events through trackable branded content. Tanya ...
Mobile Groove's Peggy Anne Salz is reporting live, again, from MGS20, talking to Peggy Lee Spungin, VP Strategic Partnership - U.S. at yellowHEAD. Together they take a deep dive into the art (and scie...
Live from MGS20, our host Peggy Anne Salz talks to Ashleigh Rankin, Brand Partnerships - Performance and Ryan Angerami, Performance Lead at Reddit. Together they dive into the importance of community ...
Tune in as Mobile Groove's Peggy Anne Salz catches up with WeatherBug's Director of Product, Sarah Main, to talk about how the app has transformed over the years. There is no shortage of competition i...
Growth hacking. It's a popular phrase but what does it really mean? Quite often, when it's coming out of the mouth of a sales team "growth hacking" is simply too good to be true. But Nick Berry, Presi...
MGS20 is just around the corner (February 12-13)and we're excited to announce that Kimberly Culp, Director, Carr McClellan will be joing us again. Take a look back at Mobile Groove's Peggy Anne Salz's...
What happens when you can't find an ad server that meets all of your app's needs? Well, if you're Timehop's David Leviev, VP Programmatic & Partnerships, you build it from the ground up. Hop back ...
APAC has a lot to teach the larger mobile market. No one knows that better than Robert Garfinkle, Senior UA Manager at Nexon M, a Korean company that lays claim to originating free-to-play games back ...
Platforms like Facebook and Google have become more automated and our media mixes have become more complicated with affiliate, influencers, OOH, native and more as part of a mobile media portfolio. Le...
Hyper-casual gaming. App fraud. Effective ads. AI. Snapchat. We touched on it all at MGS19. Futurist. Dreamer. Journalist. John Koetsier is all of those, and the MGS19 emcee. He talked to MobileGroove...
