MGA Announces New Online Education Initiatives

Earlier this year, the Mobile Growth Association (MGA) announced a move to an all-virtual strategy for the remainder of 2020 due to the COVID-19 pandemic. Now, coming off the heels of our first-ever virtual conference, MGS GVC 1.0, MGA is announcing a slate of new online education opportunities that help marketers get a handle on everything from IDFA and LTV to understanding how data can inform creative.

Relying on our vast network of industry thought leaders and practitioners, MGA will kick off these new learning initiatives in August at low or no cost to attendees. Registration is now open for all of the upcoming virtual events.

MGA Educational Webinars

Starting on August 13 with “Summer 2020 Update: Facebook Creative Testing, Why Does The Control Always Win?” with Consumer Acquisition CEO Brian Bowman, MGA will host a number of educational webinars that take an in-depth look at topics that help you fup your game in marketing, development, business, and more.

Level-Up Thursdays

Now more than ever, app marketers need resources to help them navigate the new normal. With Level-Up Thursdays, learn how to tackle the challenges of growing your app in this moment with a series of webcasts hosted by MobileGroove’s Peggy Anne Salz. The series kicks off on August 20 when Peggy chats with Noa Miller, Marketing Creative Strategist at yellowHEAD, about how you can take the mass amount of data used in media planning, and apply it to your ad creatives to boost performance.

MGS Deep Dives

Things are changing fast, and MGA is helping marketers get a handle on the newest challenges and latest trends in mobile marketing through a series of intimate, one-day, publisher-focused conferences that take a deep dive into a particular topic. The series kicks off on September 10 with MGS Deep Dives IDFA. On October 8, join MGS Deep Dives LTV. Then, on December 3, take a look at the rapidly changing world of Fintech.

MGS Global Virtual Conference (GVC) 2.0

Join 1,200 other industry insiders for a two-day global event to learn, connect, and grow. Together MGS GVC 2.0 attendees can solve old problems and new ones to keep the mobile industry moving. Ask questions, network, just like you do at an in-person event—all without stepping foot in an airport.