What HBO Max’s ‘Mare of Easttown’ Snafu Can Teach Us About Scaling Your App

What HBO Max’s ‘Mare of Easttown’ Snafu Can Teach Us About ...

User Acquisition
App Tracking Transparency (ATT) Explained: An Update

App Tracking Transparency (ATT) Explained: An Update

Retention and Engagement
U.S. Clamps Down on TikTok and WeChat — What It Means for Marketers

U.S. Clamps Down on TikTok and WeChat — What It Means for ...

3 Reasons Mobile Marketers Need to Take a Deep Dive into IDFA

3 Reasons Mobile Marketers Need to Take a Deep Dive into IDFA

Retention and Engagement
MGA Announces New Online Education Initiatives

MGA Announces New Online Education Initiatives

Mobile Gaming
3 Videos to Help Mobile Apps Cope with the Challenges of COVID-19

3 Videos to Help Mobile Apps Cope with the Challenges of COVID-19

Q&A: The Lowdown on LTV with Ajay Sampat from Lyft

Q&A: The Lowdown on LTV with Ajay Sampat from Lyft

LTV
Mobile Growth Association and MRACLE2020 Team Up to Raise Money to Flatten the COVID-19 Curve

Mobile Growth Association and MRACLE2020 Team Up to Raise Money ...

Using “Love Languages” to Unlock Innovative Solutions

Using “Love Languages” to Unlock Innovative Solutions

User Acquisition
Ready Player One? Blockchain Games Return Control to the Player

Ready Player One? Blockchain Games Return Control to the Player

Mobile Gaming
Best Practices for IP and Mobile Game Development

Best Practices for IP and Mobile Game Development

Mobile Gaming
The Ultimate Ad Formats For Mobile Gaming Apps

The Ultimate Ad Formats For Mobile Gaming Apps

Mobile Gaming
Combating Loneliness Through Apps: Q&A with Nextdoor’s Jennie Sager

Combating Loneliness Through Apps: Q&A with Nextdoor’s Jennie ...

Retention and Engagement
Q&A with Rising Star Award Winner Iris Hu

Q&A with Rising Star Award Winner Iris Hu

Mobile Gaming
We’re All in This Together: Join Us at the MGS Global Virtual Conference

We’re All in This Together: Join Us at the MGS Global Virtual ...

Mobile Gaming
Q&A with People's Choice Awards Winner Katie Wilson

Q&A with People's Choice Awards Winner Katie Wilson

Q&A with Champion of Women Ngozi Ogbonna

Q&A with Champion of Women Ngozi Ogbonna

Retention and Engagement
Q&A with Mobile Growth Leader Michele Webb

Q&A with Mobile Growth Leader Michele Webb

Q&A with Champion of Women Award Winner Nancy Peters

Q&A with Champion of Women Award Winner Nancy Peters

Monetization
Q&A with Mobile Growth Leader Tammy Nam

Q&A with Mobile Growth Leader Tammy Nam

Retention and Engagement
Q&A with People's Choice Award Winner Ashleigh Rankin

Q&A with People's Choice Award Winner Ashleigh Rankin

Mobile Gaming
Q&A: Mastering UA with Apple Search Ads and Google App Campaigns

Q&A: Mastering UA with Apple Search Ads and Google App Campaigns

User Acquisition
Q&A: How and When to Add a New Feature to Your App

Q&A: How and When to Add a New Feature to Your App

Retention and Engagement
The Golden Rules of Reddit's Redesign

The Golden Rules of Reddit's Redesign

User Acquisition
The Top 5 MGS Podcasts of 2019

The Top 5 MGS Podcasts of 2019

Artificial Intelligence
5 MGS Sessions You Can’t Miss

5 MGS Sessions You Can’t Miss

Mobile Gaming
Why Food Delivery Apps Are Hot in Latin America

Why Food Delivery Apps Are Hot in Latin America

Navigating the New Abnormal With Help From the Latest Research

Navigating the New Abnormal With Help From the Latest Research

Mobile Gaming
3 Strategies For Organic App User Acquisition

3 Strategies For Organic App User Acquisition

User Acquisition
What Mobile Marketers Need To Know About IDFA

What Mobile Marketers Need To Know About IDFA

User Acquisition
How Rappi Engages Users to Build Loyalty and Growth

How Rappi Engages Users to Build Loyalty and Growth

Retention and Engagement
5 Tips For Mastering The Google UAC Challenge From InnoGames

5 Tips For Mastering The Google UAC Challenge From InnoGames

User Acquisition
Paid User Acquisition is on the Rise

Paid User Acquisition is on the Rise

User Acquisition
5 App Marketing Trends to Watch in 2021

5 App Marketing Trends to Watch in 2021

User Acquisition
7 Tips to Increase App User Retention with Effective Onboarding

7 Tips to Increase App User Retention with Effective Onboarding

Retention and Engagement
Apple App Store Vs. Google Play Store: What App Publishers Need to Know

Apple App Store Vs. Google Play Store: What App Publishers Need ...

User Acquisition
The Rise and Future of Playable Ads

The Rise and Future of Playable Ads

User Acquisition
The IDFApocalypse is Finally Here — This is How to Thrive in this New Landscape

The IDFApocalypse is Finally Here — This is How to Thrive in ...

User Acquisition
A Mobile Marketer’s Guide to DSPs

A Mobile Marketer’s Guide to DSPs

User Acquisition
Do Contact Tracing Apps Put Privacy At Risk?

Do Contact Tracing Apps Put Privacy At Risk?

Influencer Marketing in 2020: What App Marketers Need to Know

Influencer Marketing in 2020: What App Marketers Need to Know

User Acquisition
The Future of Banking is Digital—But That’s Not All

The Future of Banking is Digital—But That’s Not All

4 Social Features that Help Mobile Gaming Apps Attract and Retain Users

4 Social Features that Help Mobile Gaming Apps Attract and ...

Mobile Gaming
Move Over, Bitcoin — Non-Fungible Tokens Are Here

Move Over, Bitcoin — Non-Fungible Tokens Are Here

Mobile Gaming
Three Secrets to Fintech Success in LATAM

Three Secrets to Fintech Success in LATAM

Monetization
3 Strategies For Effective App Store Optimization

3 Strategies For Effective App Store Optimization

3 App Marketing Mistakes to Avoid

3 App Marketing Mistakes to Avoid

Introducing Fintech Growth Talk

Introducing Fintech Growth Talk

New Ad Networks Mobile Marketers Should Pay Attention To

New Ad Networks Mobile Marketers Should Pay Attention To

User Acquisition
Analyzing The Impact Of User Acquisition On Organic Traffic In Mobile Apps

Analyzing The Impact Of User Acquisition On Organic Traffic In ...

How LATAM Apps Pivoted to Cater to Users in Quarantine

How LATAM Apps Pivoted to Cater to Users in Quarantine

Monetization
Mobile Usage in LATAM: A Breakdown of Habits By Country

Mobile Usage in LATAM: A Breakdown of Habits By Country

User Acquisition
Marketing Mobile App Privacy & Security as a Competitive Advantage

Marketing Mobile App Privacy & Security as a Competitive ...

How To Drive Growth Of In-App Purchasing

How To Drive Growth Of In-App Purchasing

Monetization
The Best UI and UX Design Trends to Grow Your Mobile App

The Best UI and UX Design Trends to Grow Your Mobile App

User Acquisition
Play-to-Earn with Hyper-Casual Games

Play-to-Earn with Hyper-Casual Games

Mobile Gaming
Fintech Apps Took a Hit to Their Capital in LATAM, but Here’s Why They Will Continue to Grow

Fintech Apps Took a Hit to Their Capital in LATAM, but Here’s ...

User Acquisition
COVID-19 Caused a Surge in Mobile Gaming — Here’s How to Retain New Users

COVID-19 Caused a Surge in Mobile Gaming — Here’s How to Retain ...

Retention and Engagement